“Align Social Media and Internet Marketing To Drive Business Objectives."
Speaker Nader Nemati
This workshop is a fast paced, information rich program discussing how to leverage internet commerce, social media and digital marketing. The workshop will cover key elements of having a strong presence in the online world to support your overall business objective and to drive and convert traffic into transactions. This requires building a consistent multi-channel brand, utilizing search engine optimization, building affiliate marketing and utilizing social networking to enhance communication and revenue opportunity with you customers in these challenging economic times. As an attendee, this interactive seminar will provide you information on the following:
What strategy to implement for search engines, keywords and internet advertising?
What do acronyms like SEO, CTR, PPC, CPM mean to my business?
How can social networking (e.g.Twitter, FaceBook) and Web 2.0 tools (e.g.Blogs, Podcasts) help my business?
What are some social media best practices?
How do I measure the success of my internet marketing?